top of page

Ashley Amerson

Product Manager

As a Product Manager for Super Star Products, my primary responsibility is to develop and manage the company's portfolio of natural topical pain relief products. Here are some key tasks and responsibilities that fall under my purview:

  1. Product strategy: I am responsible for developing a comprehensive product strategy that aligns with the company's overall goals and objectives. This involves conducting market research, analyzing trends, and identifying customer needs and preferences.

  2. Product development: I am responsible for overseeing the product development process, from ideation to launch. This involves working closely with cross-functional teams, including R&D, marketing, and operations, to ensure that the product is developed according to the agreed-upon specifications.

  3. Product launch:  I am responsible for planning and executing the product launch, including developing marketing plans, pricing strategies, and distribution plans.

  4. Product lifecycle management:  I am responsible for managing the product throughout its lifecycle, from launch to end-of-life. This involves monitoring sales performance, analyzing market trends, and making recommendations for product updates or discontinuation.

  5. Competitive analysis:  I am responsible for monitoring the competitive landscape, including identifying new entrants, analyzing competitor products, and identifying opportunities for differentiation.

  6. Customer insights:  I am responsible for gathering customer feedback and insights, including conducting surveys, focus groups, and usability tests. This information is used to inform product development and marketing decisions.

  7. Regulatory compliance:  I am responsible for ensuring that the product meets all regulatory requirements, including FDA regulations and other relevant standards.

Overall, my role as a Product Manager for Super Star Products are critical to the success of the company's natural topical pain relief products. You would need to work closely with different teams and stakeholders to ensure that the products are developed, launched, and managed effectively throughout their lifecycle. My ability to identify market trends, customer needs, and opportunities for differentiation are critical to the success of the products and the company


Ashley Amerson
bottom of page